The old saying goes, “If a tree falls down in the woods and no one is around to hear it does it make a sound?” The twenty first century version would go like this, “If you created a business website but no one goes to it, does it really exist?”
It is not enough to buy a domain and have your site hosted. If you want to increase sales online you need to increase your visibility online. SEO (Search Engine Optimization) tips and tricks are certainly helpful but when utilized by every other business you are fighting an up hill battle to the top of a Google search. What you can do that not all other companies do is have relevant video content on your site and your social media.